http://www.christian-aid.org.uk/learn/schools/chocolate/index.htm

christain aid are campaigning to get schools across the country to
take part in a fair trade chocolate game on 23rd january. This is
newsworthy stuff and something we could capitalize on assuming any
schools in dacorum taking part might like to know we are seeking fair
trade status for dacorum. Co-ordinated news realeases is what i have
in mind.