Legacymarketing : Message: RE: [Legacymarketing] Re: Article on the relationship between legacy fundraising and legacy admin

Not necessarily. They could let the legacy marketing staff do that once the admin is completed, especially if the marketing people have strong links with supporters, or if the marketing person is also the admin person. Don't fall into the big charity trap, many charities don't have admin teams for legacies, only the big boys!

Cheers

Graham

From: Legacymarketing@... [mailto:Legacymarketing@...] On Behalf Of Colin Kemp
Sent: 04 November 2008 09:36
To: Legacymarketing@...
Subject: RE: [Legacymarketing] Re: Article on the relationship between legacy fundraising and legacy admin

Thanks – I shall look forward to seeing the Caritas one.

Interestingly, of course, it is legacy admin teams that hold the key to feedback for family and executors!

Colin

From: Legacymarketing@yahoogroups.co.uk [mailto:Legacymarketing@yahoogroups.co.uk] On Behalf Of crispin.ellison
Sent: 03 November 2008 18:06
To: Legacymarketing@yahoogroups.co.uk
Subject: [Legacymarketing] Re: Article on the relationship between legacy fundraising and legacy admin

Dear Colin and other enquirers,

My article in Smee & Ford's Codicil magazine is on the need for feedback on legacies to
family, executors and to solicitors; whilst that in Caritas magazine is on the inter-
relationship of legacy fundraising and admin. Whichever it was that you read, Colin, thanks
for the compliment!

I have already given away my free Caritas copies, and I am embargoed from distributing the
article by itself until next month, when I shall be putting it on the Legacy Link website
www.legacy-link.co.uk and will try to remember to mention it again here, if the moderators
deem that OK.

Kind regards,
Crispin

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