Iain McAndrew | Save the Children UK | Head of Legacies | 1 St John's Lane, Farringdon, London, EC1M 4AR
Direct line: 0207 012 6979 | Mobile: 07825 234339 | Home Office: 01227 730345 |
Email: I.McAndrew@...
Website: www.savethechildren.org.uk
From: Legacymarketing@... [mailto:Legacymarketing@...] On Behalf Of rjradcliffe54
Sent: 07 July 2009 22:15
To: Legacymarketing@...
Subject: [Legacymarketing] Re: The Goodwill Partnership
Once again I do not believe that an email group, sharing expertise and asking questions which challenge and inform us all, should be used as a sales tool. Such an unsubtle approach destroys genuine comradeship and mutual understanding.
In my viedw you should market elsewhere - there are plenty of opps all over the place. This email group is ace as a group of colleagues who need each other. We do not need a sell. goodbye, richard
--- In Legacymarketing@
>
> Dear all,
>
> I thought you may be interested to learn about The Goodwill Partnership - a scheme we are inviting charities to join. Your involvement is welcomed on a trial-only basis, with no obligation going forward.
>
> Although charities already promote the concept of legacies to supporters, many have no system in place to ensure enquiries are followed up and converted.
>
> The Goodwill Partnership allows charities to refer enquirers to our will counsellors who take instructions during a home visit. Instructions are passed to our panel of solicitors who write the will and provide free legal advice by telephone thereafter. All solicitors specialise in will writing and are fully regulated by the Law Society.
>
> Upon completion of the will, The Goodwill Partnership reports back to the respective charity with feedback as to the legacy left (unless the donor requests anonymity).
>
> There is no cost to any charity to be part of this scheme and you have our assurance all donors will receive a first-class service with no hard sell at any stage.
>
> Please contact me by email, or telephone for more information on The Goodwill Partnership and I will be happy to forward a full introductory letter outlining the scheme, as well as a fact sheet.
>
> Likewise, if you have any comments on the partnership, I would be interested to hear them.
>
> Regards,
>
> Andy
>
>
> Andy Chesterman
> Head of Planning
> Howse Jackson Marketing
> 01296 468558
> andy@...
>
Tens of thousands of children and their families have fled the conflict zone in Sri Lanka and are now living in temporary camps. We’re providing them with essential items to survive, such as bedding and clothing, and helping their children go to school. Read more about our emergency response and find out how you can help at: http://www.savethechildren.org.uk/srilankacrisis
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