Dear Sir/Madam
I'm work for Current TV and we would like to produce a short piece about Bone
Strangers.
It is a great event that would really appeal to our 18-35 year old demographic.
The
segment will probably be about 90 seconds long and incorporate Press stills and
Broll.
To give you an idea what it would look like here is a link to a piece we
recently ran on
green gyms http://current.com/items/88810954_green_gyms
It would be great if you could send over anything you are entitled to provide
for our use ie
Press Stills, Press Release and a Press Sample of the product to incorporate
into the film.
Some more information about our channels and websites where the segment may
appear
are below. If you could also add my details to any mailing lists you have about
future
releases or events that we might be interested in that would also be much
appreciated.
Thanks for your help. I look forward to hearing from you.
Kind regards,
Eleanor
Current TV, the brainchild of Al Gore and entrepreneur Joel Hyatt, launched on
12th March
2005 in the US, and followed with a UK feed on 12th March 2007. Current is the
first
independent, international network created by, for and with an 18-34 year-old
audience.
Aimed at the `Internet Generation', the network shows young adults what's going
on in
their world, in their voice. It is also the first network in history whose
programming is
supplied in part by the audience who watches it. It has developed the
television industry's
leading model of `Viewer Created Content' (VC2), which comprises roughly
one-third of
Current's on-air broadcast, and pays for the content it acquires.
Current's award-winning programming goes out to 52 million homes in the UK (Sky
193,
Virgin 155) and US (Comcast, Time Warner, DirecTV, Dish Network), and ranges
from
trends in art, technology, fashion and music, to pressing issues such as the
environment,
spirituality, relationships, money and politics. The channel is the fastest
growing cable
network in the US, and recently won an Emmy for Outstanding Creative
Achievement In
Interactive Television.
In addition to the Viewer Created Content, the channel also in-house produces
short
news style segments about upcoming releases, trends etc under the name `Radar'.
`Radars' cover anything that we feel the audience might be interested in – from
fashion to
protests, books, films, music, gigs etc. The 'Radar' segments will each be
about 90
seconds long and they rotate within the channel schedule for a period of around
5 - 10
days, which can mean that they appear on air over 20 times within the period.